The difference between a successful business and a failing one is often the right web design agency. Businesses with modern and high-end websites and online presence will experience greater market share and competitive advantage over those that have outdated websites with little to no functionality. Thus, being able to choose the right web design agency that will design a website to impress a specific audience, be that geographical, demographical, or any other characteristic based, will make a key difference on how the business will survive in the fast-paced and technologically advanced 21st century. Some businesses choose to opt-out of online presence, but this is suicide in this decade because the majority of the customers will have no way of reaching out or hearing about the company. To help businesses and start-ups that are looking for a web design agency, we’ve built a list of key factors to look for when deciding on the right web design agency.