Which Web Design Aspects Are Important For SEO?

Although Web designers and SEOs perform different tasks, in the end, a good website requires their successful collaboration. That is why the ultimate purpose of your website is to be visually pleasing and structurally supported for search engine visibility. Both web design and SEO can have a significant impact on your business. Even if you have the most beautiful website which isn’t optimized according to the search engine standards, it may not rank well. On the other hand, SEO directly affects how the website is designed, so building the right foundation that can incorporate a desirable SEO strategy will save you time, money, and ensure the high rankings. When your website is in the creating process, web designers dedicate some extra care and time to make certain components SEO compatible.

Responsive Design and Mobile-Friendliness

Except being one of the ranking factors for Google, mobile-friendliness ensures a website visitor a better user experience. The number of people who browse sites via their phone and tablets is increasing each year, so having an easily accessible website from any device will surely contribute to your visibility and ranking.

Importance of Heading Tags

Headings make a webpage more organized and easier to read but are also crucial for technical SEO that focuses mainly on the website’s infrastructure. These tags are categorized by numbers – from H1 to H6 and many web designers and SEO experts will agree that H1 is the most important one. It is because it carries the page title and therefore, it is a critical ranking factor. The H1 header catches the users’ attention and explains the context of your web page to both readers and the search bots. By doing this, it improves the website’s usability and accessibility which are the crucial factors for getting noticed.

Easy Navigation

This is beneficial for both SEO and UX. You will get nowhere if your website is poorly designed and complicated to navigate through. We all have expectations of where to find certain website sections, so keeping them in a visible and logical place is a good way to go. Nobody likes to waste their time digging the valuable information about the product they are interested in. The less frustrated visitor, the better!

HTTP and HTTPS

We see these letters at the beginning of the website URL, but what are they there for? Hypertext Transfer Protocol (HTTP) transfers data from the web server to its viewer. That S that HTTP misses stands for SECURE, and as you assume, it is a big deal. With HTTP, third parties could intercept the data traveling between the two systems, and by using its more secure version (HTTPS), we can prevent that. It ensures our website security which is automatically boosting the UX.

Fast Loading Time

Unresponsive pages and slow site speed can seriously damage all the hard work invested in the website developing, designing, and content creation. Even a one-second delay can make your visitor disappointed and decrease future traffic. Good image optimization and cleaning up space from unwanted content or videos makes your website “lighter” and inevitably faster. Except for keeping the coding clean, web designers can use a single code source for all web pages. That is how the code remains in the memory bank and the website doesn’t need additional time to read each script.

Ajroni Enterprises – Web Design and SEO Available in One Agency

If you are looking for a professional team that can create a wonderfully designed website fully capable of any SEO strategy, you are at the right place. Our web designers and SEO experts work together and implement all the common knowledge and experience in every project. Contact Ajroni Enterprises now and boost your current website rankings or ensure the same for the brand new one!