If you consider improving your business and investing in a software solution, since research shows that the average person spends about five hours on their mobile device, that is not everything. The number of apps that people have on their phones is approximately 90, so investing in an iOS or Android mobile app is one of the best things you can do.
When you start deciding what kind of app you need, you might get confused since you'll have more than one choice. The most common problem business owners are dealing with is deciding whether they need a white-label or a bespoke app.
What Are White Label Apps?
White label apps are affordable and usually can be completed within a couple of days. Because of that, they are a popular choice for everyone who’s seeking a fast solution and has a limited budget. Besides that, they can be customized to fit your company name and logo or service information. These types of adjustments are usually additionally charged, so make sure you ask for a detailed pricing plan before you sign an agreement.
Still, you might have limited control or no control at all over the app’s design, features, functions, and other elements. They are usually simple, and in case you are looking for an app that supports native plugins, this might not be the best choice for your business.
Besides being straightforward, white-label apps can be used on multiple operating systems, and that is another advantage. Keep in mind that you can customize the white-label app, but you can’t truly own it because the source code remains with the developer, and you can use the app as long as you pay a monthly fee.
White Label vs. Custom-Made Apps
As the name says, custom-made apps are designed according to your needs and requirements. The developer will create an app, and after it is finished and you pay for it, it becomes yours. Like we already mentioned above, this is not the case with white-label apps since you can use them just as long as you pay a monthly fee, but you can never own them.
Since custom-made apps are designed and developed for every client from scratch, the web developer you choose will need more time to complete them than the white-label ones. Don’t forget that custom software is expensive, so if your budget is a bit limited, this might not be a perfect option for you.
Another advantage of tailor-made apps is that you can request maintenance and upgrades anytime you need them. Of course, this is usually additionally charged, but you have a chance to modify your mobile app whenever that’s necessary. That is not the case with white label apps, and the developer who owns the source code is the only person who decides whether he’ll be improving the app in the future or not. If security updates are not conducted regularly, this can put you and your business in a very risky situation, so this is another thing you should pay attention to.
Which Type Of Mobile App Should You Select - White Label or a Custom-Made One?
These two types of apps are quite different, and there is no universal answer to the question of which one is better than the other. Every client has different needs and requirements, and this choice depends on you only.
It would help if you thought about the style, features, and other options you want your app to have, and then check whether the white label application meets your needs or not. Also, make sure you define your budget in advance because this is another factor that can affect the final decision you’ll make.
In case you need help, our high-end West Palm Beach app developers and designers are standing at your service.
