Blog Posts

The emerging power of the internet allowed people to sell their products without geographic limitations. The number of eCommerce sales grew up to over 40% in 2020 in the United States, and that is the biggest eCommerce growth in the last two decades. This growth has completely changed the way people shop, but it also changed their expectations of how brands approach customer service. If you want to meet the demands of a modern shopper, you will have to create an engaging online shop, and a professionally designed eCommerce website will help you with that. Also, you will need to adopt the latest technologies and tools like data analytics and mobile trends, or you can hire digital marketing specialists who have all the necessary skills.

There are so many restaurants, and sometimes it might be hard to find a way to stand out from the crowd and attract new customers. The printed menu used to be the first contact between the restaurant and the customer, but nowadays it is more likely that the first impression will be made through the website. Having this in mind, you will realize that your restaurant website is the most powerful weapon you can use to gain new customers and keep the loyalty of the existing ones. To get the best of it, there are certain things that you should incorporate in your website design. No matter if you are improving the online presence of your restaurant or you are new in this business, we suggest you follow these tips.

The era we live in has brought many innovations that changed the marketing game forever. Though there are proven methods to get the audience, competition in this field is so strong that you have to keep up with modern tendencies if you want to have any kind of impact. One of the obvious concepts is personalization, which involves addressing the needs of consumers and creates a uniquely individual experience. The other is creating strong off-page and technical SEO. It might seem overwhelming at the times, but once you see the benefits and nature of these approaches, you will understand why they became an essential part of digital marketing.

Using social media for marketing purposes has proven as quite an effective tactic for all of those who run small businesses and startups. However, to develop and grow your enterprise, you will have to create a firm marketing plan. And, to do so, you might consider several elements of good social media design.

The year behind us unpredictably influenced the world. Moreover, since numerous businesses moved online, the importance of email design started to grow. The apparent changes were over-the-top, maximalist styles. However, 2021. tendencies seem to be more harmonic, filled with tranquility, good reads, and eye-suiting visuals. They are also turned to a personal, almost emotional approach. To keep up with global movements in the area of email design, we present to you some of the biggest trends for 2021.

The most likely choice for anyone looking to create a website would be either WordPress or Joomla platform. They stand out because of their comprehensiveness, a large number of useful plugins that enhance the functionality of these two content management systems. However, each of them has advantages and disadvantages which are important to consider when you want to create your website. So, before you make a decision, let’s take a closer look at both WordPress and Joomla.

Many debates start with the question of which of the two dominant smartphone platforms is the best choice when developing a mobile app for your businesses. At first glance, it seems there aren’t many differences between Android and iOS systems. However, many things need to be considered when choosing the starting point for your app. To help you make that decision easier, we will outline some of the pros and cons to develop your app on either of these two platforms.

This specific type of website refers to the one that responds to the screen of the device that is browsed on. The goal is to have a website that we navigate through easily and rapidly on both the laptop and mobile phone, and that is exactly what responsive web design can manage. Nowadays, when half of the world uses mobile devices exclusively for browsing and shopping, businesses are advised to transform their current websites to responsive ones. Due to its time-saving and positive UX traits, responsive web design directly affects your SEO and therefore, can significantly help your ranking and business growth.

For a successful business owner, it is important to take care of all aspects included in their work. When it comes to small businesses, the website is probably one of the most neglected marketing tools, but that is about to change since people are beginning to realize its major significance. A good website attracts many visitors and converts them into buyers, or simply leaves a memorable first impression that will gain some interest and further examination. If you are still unsure whether to hire a team of professional web designers, let us point out what you may get from turning to the experts.

Ecommerce gained a lot of popularity during 2020 and the predictions say that the trend will continue. Various businesses that invested in creating a skilfully crafted eCommerce website witnessed significant improvements in the area of brand loyalty, conversion, and therefore, sales which was the usual initial goal. The power of this type of website lay in the quality of design and its elements that imply personalized content and pathways for your visitors, alongside visuals. Only when all of the above-mentioned website elements are in perfect correspondence, we can expect to grow audience and sales. In the next lines, we will present some essential designing aspects for a flourishing eCommerce website.